To celebrate the first World Recycle Week, H&M is partnering with musician M.I.A. for a music video shared on mobile and digital channels, along with complementary posts on social media …
A recent pop-up eatery in Amsterdam seems to push the idea of a restaurant into a whole new realm. With no staff — no chefs, no waiters, not even a …
Total Wine and More uses digital signage to bring product information to life With wine, spirits and beer, says John Jordan, facts tell — but the story sells. Engage an …
For retailers trying to come to grips with a viable strategy for mobile payments, the ideal solution is perhaps something other than the lyrical tap-and-pay with a smartphone. In fact, …
2016 will herald many changes to the retailer’s marketing paradigm. Forbes recently published a list of marketing trends that will define 2016 and which successful businesses need to adopt to …
Apple Pay is launching in the world’s most populous country. On Thursday, the Cupertino, Calif.-based iPhone maker announced a partnership with China UnionPay to bring the mobile payments platform into …
We all know the stress of seasonal shopping can make the holidays anything but merry for consumers. However, there are a few key customer experience features retailers can offer to …
The latest branding and marketing news, campaigns and more:Google releases annual top trends (and memes) report to recap 2015, while its driverless car business is expected to spin off as …
Remember when the future of retail was online? Now it seems that online retailers have decided they can’t get by without bricks and mortar. Amazon raised eyebrows in November when …
The realities of today’s connected commerce have put consumers squarely in the driver’s seat when it comes to the changing trends of commerce. What users want, they invariably seem to …