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Innovation & Technology

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  • Innovation & Technology
09 June

8 big brands blazing a trail on mobile in 2017

  • Categories Innovation & Technology
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Mobile marketing is off to a strong start in 2017 with a number of big brands embracing cutting-edge strategies to create value-add experiences based on a growing understanding of what …

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05 June

Amazon adds grocery pickup kiosks in Seattle

  • Categories Innovation & Technology
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The “AmazonFresh Pickup” allows shoppers to buy groceries online and pick them up in as little as 15 minutes instead of having them delivered to their homes. The service is …

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05 June

Levi’s to start company owned stores,ecommerce platform in India

  • Categories Innovation & Technology
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When Bergh took over, the company had around 150 franchisee partners, who operated one or two stores each. Currently, it has 22 franchisee partners, each of whom operates a larger …

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29 May

Amazon’s Physical Stores May Be Causing Hype

  • Categories Innovation & Technology
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There’s no such storefront for the ecommerce giant in Europe, so Lutkin, an Amazon.com customer, decided to check out the mall-based location that opened on Thursday. Lutkin, who is moving …

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22 May

Apple thinks its stores can thrive while other retailers are dying

  • Categories Innovation & Technology
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So far, the US retail industry has shed 53,000 jobs—as many as there are in the entire coal industry. But amidst the carnage, the biggest company in the world is …

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18 May

Amazon eyes move into the pharmacy business

  • Categories Innovation & Technology
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Amazon is hiring a business lead to figure out how the company can break into the multibillion-dollar pharmacy market. For the last few years, Amazon has held at least one …

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16 May

In challenge to Wayfair, Amazon, Target up the ante in furniture

  • Categories Innovation & Technology
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Amazon furniture general manager Veenu Taneja told The Wall Street Journal Thursday that the category is one of the fastest-growing and that the e-commerce giant is expanding its assortment. Under a …

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12 May

Amazon, Nike, Nordstrom lead the way in social media

  • Categories Innovation & Technology
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The notion that customer conversations about retail and apparel brands mostly occur offline is both quaint and intriguing, and it would be interesting to suddenly see a lot of marketing …

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11 May

LVMH boosts digital profile with multi-brand website

  • Categories Innovation & Technology
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The new website, named “24 Sevres” after the Rue de Sevres location of Le Bon Marche in the chic 7th arrondissement, will offer fashion, cosmetics and luggage products from LVMH’s …

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10 May

Amazon lowers free shipping minimum again, escalating price war with Wal-Mart

  • Categories Innovation & Technology
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Wal-Mart in January had replaced its membership-based “Shipping Pass” program with a flat $35 minimum on any order of eligible items, while shipping to stores is free.  Just a year …

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