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Survey & Insights

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  • Spotlight: Shanghai Emerging Retail

Spotlight: Shanghai Emerging Retail

  • Categories Survey & Insights
  • Date November 15, 2016
  • Comments 0 comment

Shanghai retail is exhibiting the best of the intersection of East and West. Retailers are using the store environment as an experiential art gallery, where products are displayed alongside kinetic pieces of art. Other brands apply experience to allow in-store trials or even product customizations.

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