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Innovation & Technology

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  • Innovation & Technology
22 August

Kroger Deal Highlights 3 Reasons Blended Data Is A Must In Retail

  • Categories Innovation & Technology
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Kroger is not the first to realize the significance of sharing such wide-ranging, real-time data. Albertsons entered into a similar agreement w To find out more about the IRI partnerships, I posed …

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18 August

Will a blog help Publix make social connections with customers?

  • Categories Innovation & Technology
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Publix, which has long seen the utility of using social media to burnish its brand, is now launching its first blog site, The Publix Checkout, to help the chain make …

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17 August

New thread-sized RFID tags could reduce retail theft

  • Categories Innovation & Technology
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Louis Vuitton bags, Gucci shoes, Burberry coats—you name it, it’s been the target of theft. Luxury houses are especially prone to having their items stolen and sold on the black market because luxury items …

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16 August

Augmented reality offers new way to shop for furniture

  • Categories Innovation & Technology
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Close your eyes. Can you picture that sofa you’re coveting in your living room? Now, open your eyes and pull out your phone — because edgy furniture stores are giving …

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09 August

Morrisons rolls out online offer in extended Ocado deal

  • Categories Innovation & Technology
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The online grocer will develop a store pick offer for Morrisons, giving the supermarket chain the ability to assemble orders placed online directly through its own stores across the UK.  Once …

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29 July

Verizon Announces $4.8 Billion Deal for Yahoo’s

  • Categories Innovation & Technology
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The deal, which was reached over the weekend, unites two titans of the early internet, AOL and Yahoo, under the umbrella of one of the nation’s largest telecommunications companies. Verizon bought AOL …

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28 July

How Brands Are Testing Virtual Reality

  • Categories Innovation & Technology
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More and more marketers are experimenting with virtual reality as a way to engage consumers—and Pokemon Go is proof positive that augmented reality has hit the mainstream. Greenlight VR’s “2016 Virtual …

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26 July

Sephora is driving Mobile Sales with Tinder-Like features

  • Categories Innovation & Technology
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Sephora’s mobile and desktop site now includes two new features—dubbed “swipe it, shop it” and “beauty uncomplicator” that help shoppers whittle through thousands of makeup and beauty tools to find …

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25 July

7-Eleven beats Amazon and delivers by drone

  • Categories Innovation & Technology
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7-Eleven Inc. and a tech startup called Flirtey have beaten Amazon to the punch in making the first drone delivery to a customer’s home in the U.S. Most already know 7-Eleven, the convenience …

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21 July

How Amazon Adapted Its Business Model to India

  • Categories Innovation & Technology
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When Amazon decided to enter the Indian e-commerce market, it was clear from the outset that something would have to give. That something was the very business model that had …

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