Global Retail Alliance
info@gra.world
  • Login
  • Register
  • Newsletter
  • Virtual Library
  • Choose your country
    • Australia
    • Brazil
    • China
    • Poland
    • Latin America
    • Middle East
GRAGRA
  • Home
  • Membership
    • Silver
    • Gold
    • Platinum
  • Event
  • News
  • Retail Tour
    • Our Tours
    • Europe Retail Tour
    • Retail Tour – New York
    • Retail Tour – Düsseldorf
  • Contact
  • Home
  • Membership
    • Silver
    • Gold
    • Platinum
  • Event
  • News
  • Retail Tour
    • Our Tours
    • Europe Retail Tour
    • Retail Tour – New York
    • Retail Tour – Düsseldorf
  • Contact

Innovation & Technology

  • Home
  • Innovation & Technology
  • Get ready for Amazon’s own private-label clothing line

Get ready for Amazon’s own private-label clothing line

  • Categories Innovation & Technology
  • Date March 10, 2016
  • Comments 0 comment

Amazon could be one step closer to launching its own private-label clothing brand, according to the fashion news site WWD.

The report says that Amazon has been ramping up hiring for its Amazon Fashion Private Label team recently, including one position that’s described as, “an entrepreneurial, analytical, and highly motivated [senior] sourcing manager to join our team to launch new high-quality products for our global customers.”

“They will be an expert at selecting factories across the globe that can reliably deliver products on spec at high quality levels and targeted costs,” the job description said.

Another opening we found under the senior software engineer position describes Amazon’s fashion ambition in a little more detail: “When you think of buying new clothing, shoes, watches and jewelry, do you think of Amazon? Not yet? Well, we are going to change that.”

This isn’t the first time we’ve heard rumors of Amazon launching its own fashion brand. Last year, Buzzfeed reported that Amazon may get into the private-label fashion business, quoting Amazon Fashion’s VP of clothing Jeff Yurcisin. Amazon has also been scooping up online fashion stores, like ShopBop, MyHabit, and EastDane. Last year, Amazon sponsored the New York Men’s Fashion Week for the first time, according to another WWD report.

But it’s unlikely the new Amazon-branded clothing line will be in the luxury market. Jennie Perry, chief marketing officer of Amazon’s fashion division, said in an interview with the Business of Fashion last year that entering the luxury market is not something it’s interested in, as it’s more focused on “developing an experience for our large customer base.”

Regardless, Amazon’s total share of the US apparel market is expected to jump from 5% of the total in 2014 to 14% by 2020, making it the largest domestic apparel retailer, replacing the current leader, Macy’s.

Discover more

  • Share:
gsiino

Previous post

De Balkonie store opens in Amsterdam
March 10, 2016

Next post

Why More Retailers Could Default in 2016
March 10, 2016

You may also like

vai tomar
Morrisons becomes first UK retailer to deploy Simbe Tally robot as select stores trial the technology
28 April, 2025
macys
Is AI the Next Frontier for Macy’s New CMO?
1 December, 2023
gogole-ai
Google will make fake AI products to help you find real gifts
16 November, 2023

Leave A Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search News:

News category:

News Archive:

Last News:

First look: Inside Ikea’s highly anticipated Oxford Street store
30Apr2025
Morrisons becomes first UK retailer to deploy Simbe Tally robot as select stores trial the technology
28Apr2025
French retail chain Mr.Bricolage deploys Hanshow digital technology as it opens new store in Rouen
24Apr2025
Nude Project Opens Its First Store in Amsterdam Inspired by Stanley Kubrick
23Apr2025
DoorDash and Coco ramp up partnership with US sidewalk robot delivery launch following Wolt pilot
11Apr2025

© 2022 Global Retail Alliance | info@gra.world | Privacy Policy