M&S has expanded its food range ahead of its partnership launch with Ocado next month.
M&S purchased 50 per cent of Ocado’s UK retail arm for £750 million last year, creating the new joint entity Ocado Retail.
This will begin fulfilling online M&S grocery orders this September while 6000 products are available to view on the site now.
Over 750 new products have been added to M&S’s range and hundreds of them have started to land in stores across the UK with more arriving August and September.
The expansion includes a focus on bigger family pack sizes, a larger range of groceries and household cleaning products and a bigger range of organic products.
They have also increased the range of household and grocery staples such as frozen meat, fruit and vegetables and soft drinks.
“One year ago today, we began the joint venture with Ocado so that customers can access the full range of delicious, great quality M&S Food products online,” M&S food managing director Stuart Machin said.
“The team has worked really hard to make this happen and from today, customers can view the existing range of M&S products on the Ocado website as well as hundreds of new ones.”
Source: Retail Gazette