Global Retail Alliance
info@gra.world
  • Login
  • Register
  • Newsletter
  • Virtual Library
  • Choose your country
    • Australia
    • Brazil
    • China
    • Poland
    • Latin America
    • Middle East
GRAGRA
  • Home
  • Membership
    • Silver
    • Gold
    • Platinum
  • Event
  • News
  • Retail Tour
    • Our Tours
    • Europe Retail Tour
    • Retail Tour – New York
    • Retail Tour – Düsseldorf
  • Contact
  • Home
  • Membership
    • Silver
    • Gold
    • Platinum
  • Event
  • News
  • Retail Tour
    • Our Tours
    • Europe Retail Tour
    • Retail Tour – New York
    • Retail Tour – Düsseldorf
  • Contact

Retail News

  • Home
  • Retail News
  • Covid-19: Apple maps out store reopening plan

Covid-19: Apple maps out store reopening plan

  • Categories Retail News, Top News
  • Date May 18, 2020
  • Comments 0 comment

Consumer electronics brand Apple will provide face masks to customers, and it will focus on curb-side product pick-up, and a one-to-one Genius Bar-style service when it reopens its stores that were temporarily closed due to the Covid-19 coronavirus.

In a letter to customers on Sunday (17 May), Deirdre O’Brien, Apple’s senior vice president of retail and people, mapped out how the company will reopen stores in the coming months as virus lockdown measures are lifted around the world.

“You’ll find the same helpful, dedicated teams that were there before we closed, but things may look and feel a little different,” she explained.

“For one thing, you’ll find yourself with plenty of space.”

Apple is focused on limiting occupancy and giving all visitors “lots of room”, while the Genius Bar-style service will be offered throughout its stores. Face masks will be worn by staff, and issued to customers who don’t bring their own.

“We’ve also taken this time to consider how we can serve our customers’ needs even more effectively, whether online or in our stores,” O’Brien noted.

“For many stores, that will mean curb-side pick-up and drop off. If you choose to buy online, we can ship to your home or make your new items available for convenient pick-up at our stores.”

Customer temperature checks will be conducted at the door, and “enhanced deep cleanings” – including a special emphasis on all surfaces, display products, and highly trafficked areas – will take place every day, she explained.

Apple’s Greater China stores were the first to close as the virus impacted that country earlier in 2020, but O’Brien said stores there “have been safely open for months”, and are following the new hygeine measures.

Commenting on how Apple will analyse where to open stores and when, O’Brien said: “We look at every available piece of data – including local cases, near and long-term trends, and guidance from national and local health officials.

“These are not decisions we rush into – and a store opening in no way means that we won’t take the preventative step of closing it again should local conditions warrant.”

She added: “The response to Covid-19 is still ongoing, and we recognise that the road back will have its twists and turns.”

Customers can use the ‘Find a Store’ search tool on their localised Apple website to understand when their closest shop has reopened.

Source: Essential Retail

Tag:Apple, covid19, reopening, store

  • Share:
gsiino

Previous post

Coronavirus Won’t Kill Retail Pop-Up Shops — But Here’s How It Will Change Them
May 18, 2020

Next post

Covid-19: Aldi trials rapid delivery with Deliveroo
May 18, 2020

You may also like

IMG_4093
Aldi targets 20 new store locations across the UK
18 June, 2025
lithuania
Retail technology innovation of the week: AI driven age estimation tech goes live at IKI Lithuania stores
13 June, 2025
carrefou oficial
Carrefour first major European grocer to adopt VusionGroup EdgeSense tech, following Walmart roll-out in US
12 June, 2025

Leave A Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search News:

News category:

News Archive:

Last News:

Aldi targets 20 new store locations across the UK
18Jun2025
Retail technology innovation of the week: AI driven age estimation tech goes live at IKI Lithuania stores
13Jun2025
Carrefour first major European grocer to adopt VusionGroup EdgeSense tech, following Walmart roll-out in US
12Jun2025
BAO BAO ISSEY MIYAKE Opens Its First U.S. Flagship Store in Soho, New York
12Jun2025
Kith & Wilson are Coming to London in Boutique Style
12Jun2025

© 2022 Global Retail Alliance | info@gra.world | Privacy Policy