Global Retail Alliance
info@gra.world
  • Login
  • Register
  • Newsletter
  • Virtual Library
  • Choose your country
    • Australia
    • Brazil
    • China
    • Poland
    • Latin America
    • Middle East
GRAGRA
  • Home
  • Membership
    • Silver
    • Gold
    • Platinum
  • Event
  • News
  • Retail Tour
    • Our Tours
    • Europe Retail Tour
    • Retail Tour – New York
    • Retail Tour – Düsseldorf
  • Contact
  • Home
  • Membership
    • Silver
    • Gold
    • Platinum
  • Event
  • News
  • Retail Tour
    • Our Tours
    • Europe Retail Tour
    • Retail Tour – New York
    • Retail Tour – Düsseldorf
  • Contact

Innovation & Technology

  • Home
  • Innovation & Technology
  • New Look launches augmented-reality photobooths in store

New Look launches augmented-reality photobooths in store

  • Categories Innovation & Technology
  • Date November 11, 2016
  • Comments 0 comment

The fashion retailer is installing photobooths taking digitally enhanced photos in its stores in Westfield London and Trinity shopping centre in Leeds.

Created in partnership with creative agency Somewhat, the photobooth is designed to promote New Look’s AngelsxRobots advertising campaign and comes with specially designed filters including the fashion retailer’s branding.

Shoppers can take photos of themselves using an interactive screen in the photobooth, which are then sent to their smartphone or email address to share on social media.

New Look wanted to improve the in-store experience and make it more fun, particularly among the Instagram generation of girls in their teens and early 20s.

Source: Retail Week

  • Share:
gsiino

Previous post

Nike unveils futuristic New York mega-store
November 11, 2016

Next post

Self-Gifting, The Next Big Thing For Retailers
November 11, 2016

You may also like

solana
Crypto project Solana is opening a store in NYC. Take a look inside
27 July, 2022
Senza-titolo-2
Co-op extends robot deliveries to Bedford
25 July, 2022
aldi-new-store-trigo
Trigo, ALDI Nord Open Netherlands’s First AI-Powered Frictionless Supermarket
19 July, 2022

Leave A Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search News:

News category:

News Archive:

Last News:

Walmart Has a New Idea to Take on Amazon
10Aug2022
The Supermart by ZALORA x adidas opens at Bugis Junction
06Aug2022
Brands are getting creative with being real
02Aug2022
Mango Teen opens new store in Barcelona
27Jul2022
Crypto project Solana is opening a store in NYC. Take a look inside
27Jul2022

Twitter:

GRA_World Follow

An association made up and dedicated to the retail industry world's leading companies. Become a member today!

Gra_World
Retweet on Twitter GRA_World Retweeted
meshaalbomairh Meshaal Bin Omairh @meshaalbomairh ·
19 May

Very happy to announce that I am now a member of the GRA, one of the world’s most important associations for #retail industry leaders.
يسعدني جدًا أن أعلن أنني أصبحت عضوًا في GRA ، وهي واحدة من أهم الجمعيات في العالم لقادة صناعة البيع بالتجزئة: https://twitter.com/Gra_World/status/1526975525411033089

gra_world GRA_World @gra_world ·
20 May

🚀Los invitamos al próximo #webinar #GRA donde un panel de líderes de #Latinoamerica van a compartir tendencias, experiencia y el futuro de #Marketplaces✍🏻: https://bit.ly/3yNggfI

Load More...

© 2022 Global Retail Alliance | info@gra.world | Privacy Policy