Global Retail Alliance
info@gra.world
  • Login
  • Register
  • Newsletter
  • Virtual Library
  • Choose your country
    • Australia
    • Brazil
    • China
    • Poland
    • Latin America
    • Middle East
GRAGRA
  • Home
  • Membership
    • Silver
    • Gold
    • Platinum
  • Event
  • News
  • Retail Tour
    • Our Tours
    • Europe Retail Tour
    • Retail Tour – New York
    • Retail Tour – Düsseldorf
  • Contact
  • Home
  • Membership
    • Silver
    • Gold
    • Platinum
  • Event
  • News
  • Retail Tour
    • Our Tours
    • Europe Retail Tour
    • Retail Tour – New York
    • Retail Tour – Düsseldorf
  • Contact

Retail News

  • Home
  • Retail News
  • Lego, Disney And Lululemon Are Winning At Retail

Lego, Disney And Lululemon Are Winning At Retail

  • Categories Retail News
  • Date December 11, 2017
  • Comments 0 comment

To fend off e-commerce competition, stores are trying harder to create better customer experiences, but a new study shows many miss what’s most important to consumers.

Reputation.com says that Lego, Disney, Athleta, Lululemon and Nordstrom are providing the best experience for their core customers, based on its analysis of 400,000 reviews. What makes this ranking different, says Mark Lange, CMO of Reputation.com, is that it’s based on online reviews, where people sound off about anything, good or bad.

Its algorithms turned free text from consumer reviews into the nine most-mentioned categories, including value, service, cleanliness, wait time, convenience, interactions with store managers, product availability, competence, and finally, parking, facilities and amenities. (That last one surprised Lange, who didn’t expect parking to have as much impact.)  

He says the resulting ranking, which excluded mainline department stores and big-box retailers to focus on specialty chains, reflects the best-liked specialty stores, not the most popular. 

Lego came in No. 1 overall, earning more than four out of five stars in eight of the nine categories. Kids stores dominated the top 10, which also includes Carter’s and OshKosh b’Gosh. But Toys R Us did poorly, coming in at No. 23.

To a degree, Lange says the data shows consumers’ store choices reflect their expectations. In terms of providing the best value, for example, off-price chain TJ Maxx comes in first, closely followed by Carter’s and Burlington.

Staff competence was among the most variable categories. Hugo Boss came in first, followed by Lego, Disney, Nike and Lululemon.

Source: https://www.mediapost.com

  • Share:
gsiino

Previous post

Nestle to buy vitamin maker Atrium Innovations for $2.3 billion
December 11, 2017

Next post

Walmart, last-minute holiday push for procrastinators
December 11, 2017

You may also like

forever-21
Shein and Forever 21 Owner Join Forces
24 August, 2023
the-co-op
Central Co-op – creating a sustainable society
17 August, 2023
korea-ecommerce
South Korea e-commerce sales to surpass USD 160 million by 2027
10 August, 2023

Leave A Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search News:

News category:

News Archive:

Last News:

Shein and Forever 21 Owner Join Forces
24Aug2023
Central Co-op – creating a sustainable society
17Aug2023
South Korea e-commerce sales to surpass USD 160 million by 2027
10Aug2023
Coach Play concept store in Singapore plays host to Coachtopia immersive, circular economy takeover
09Aug2023
Struggling Wilko suspends home delivery orders
09Aug2023

© 2022 Global Retail Alliance | info@gra.world | Privacy Policy