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Retail Design & New Openings

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  • Dior to open AW18 pop-up in Harrods

Dior to open AW18 pop-up in Harrods

  • Categories Retail Design & New Openings
  • Date July 25, 2018
  • Comments 0 comment

French luxury house Dior will be showcasing a selection of its
Autumn/Winter 2018-2019 accessories in a dedicated pop-up that is
opening from 4-31 August at Harrods.

For the occasion, the London department store will feature the brand’s
new Oblique pattern in a special window display, as the graphic motif is
transformed with a green colour for an exclusive and limited-edition
range of bags.The pattern, first introduced in Dior’s
Fall/Winter 2017 collection, will appear in Saddle, Miss Dior and CD
Hobo bags, and embellish a series of accessories for the first time,
including Diorquake pouches, clogs and several styles of Mitzah, the
silk scarves paying tribute to one of Christian Dior’s muses.At
the pop-up, the luxury brand will offer customers the option to
personalise their items by having a word, their first name or initials
of their choosing embroidered on the Dior Book tote bag.Other
key items available at the temporary Harrods space will include the Dior
Colorquake sunglasses, the Dior Club1 visor, woven bracelets as well as
a scarf from the house archives bearing the inscription ‘C’est
Non, Non, Non et Non’.

Source: fashionnetwork.com

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