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Year: 2012

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  • 2012 Archives
20 December

Proximity marketing a ritmo di musica

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In occasione degli MTV Days eli Torino, Beiersdorf ha affidato ad Adverteam lo sviluppo di un’attività di proximity per la linea Nivea Visage Pure Effect, dedicato a un target di giovani dai 14 ai 19 anni. Mentre MTV invadeva la città di eventi, un’ape

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20 December

Versace cresce a doppia cifra

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L’ad Ferraris: «I risultati 2012 sono in linea con il piano triennale»

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20 December

Why Africa is the next frontiers

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Shopping centre specialist Sonae Sierra is no stranger to innovation in its award-winning malls.

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20 December

A Berlino il lusso si mette in coda

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A Berlino il lusso si mette in coda

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20 December

Walmart dot convert

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Walmart, the world’s largest retailer, embraces social, mobile, and the startup spirit to compete against Amazon. Will it be enough?

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20 December

The war over Christmas

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The war over Christmas

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20 December

Quality matters not just quantity

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Quality matters not just quantity

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20 December

Una Rana made in Italy alla conquista della grande mela

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Una Rana made in Italy alla conquista della grande mela

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20 December

Retailer brasiliani in cerca di nicchie

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L’ARRIVO DEI MONOMARCA STA COSTRINGENDO IMULTIBRAND A INVESTIRE SUGLI EMERGENTI. LO TESTIMONIANO LE ESPERIENZE DI RIO, SAN PAOLO E CAMPO GRANDE

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20 December

PPR, 10 milioni per i Bigfoot

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Il gruppo del lusso francese investirà nella società di Rocket internet, azionista di Zalando

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