Pharma Retail Tour in Milan, 7-9 November 2018
Global Retail Alliance is pleased to announce Pharma Retail Tour, that will take place in Milan from 7th to 9th of November 2018.
During the tour the group Abrafarma will learn about different aspects and realities of food and drugs distribution.
Retail Tour set in two days: an original format that wants to analyze the transformation of Pharma Retail and Food sectors in Italy, from the evolution of sales channels to changes in consumer purchasing behavior.
Thanks to an expert the group will be able to see different stores and every product placement strategies adopted by distributors. There will be present also a “company representative” for each format visited that can tell the store and business strategies.
The group will visit the most rapresentative Pharma stores in Italy, around the Milan area.