H&M owned & Other Stories is to launch into the Russian market this autumn.
The move will include the opening of a bricks-and-mortar store in Moscow that will sell the fashion retailer’s range of ready-to-wear clothing, shoes, bags, beauty products, jewellery and accessories.
Karolina Gutke, managing director of & Other Stories, said: “We’re very excited to make our debut in Russia later this year and introduce Stories in the best possible way. We can’t wait to open and get to know our Russian customers.”
Launched in 2013, & Other Stories now has stores in the UK, Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Latvia, Luxembourg, Netherlands, Poland, South Korea, Spain, Sweden, United Arab Emirates, Kuwait, Qatar and the US. Its ranges are designed in ateliers in Paris, Stockholm and Los Angeles.
Source: The Retail Bulletin