Nestlé and Starbucks expand their At-Home range
Nestlé and Starbucks have expanded the Starbucks At-Home range by launching two new hot chocolate products.
The new range includes two items called Starbucks Signature Chocolate 42% and Starbucks Signature Chocolate Salted Caramel.
The products launched in Sainsbury’s on 12 September and will be available in Asda stores from 18 September.
Kelly Fleetwood, brand manager at Nestlé UK, said: “We are very excited to launch these new additions under the iconic Starbucks brand to be enjoyed at home. These delicious indulgent tasting hot chocolates are made with high quality cocoa certified by Rainforest Alliance, and we are confident they will be a big hit not only amongst Starbucks lovers.”
The launch adds to the range of products that Nestlé and Starbucks have already built through their Global Coffee Alliance.
Since forming the alliance in 2018, the two companies have brought to market a wide range of premium coffee products including whole bean coffees, premium instant/soluble coffees, roast and ground coffees, as well as Starbucks capsules developed using Nespresso and Nescafé Dolce Gusto proprietary coffee and system technologies.
Source: The Retail Bulletin