French retail chain Mr.Bricolage deploys Hanshow digital technology as it opens new store in Rouen
Mr.Bricolage, a French retailer offering home improvement and DIY goods. recently opened a new store in Rouen, a city on the River Seine, in northwestern France.
This features electronic shelf labels from Hanshow.
In a LinkedIn post, the latter said: “The objective: to lay the foundations for fluid, centralised and responsive management, on more than 11,000 references on two levels. Why Hanshow? Recognised expertise in the deployment of electronic shelf label solutions in demanding environments. Local support at each stage of the project. Adaptability to compact formats and urban constraints”
It added: “This partnership embodies our vision: to provide retailers with powerful and easy to manage technological tools to improve their efficiency, strengthen their competitiveness, optimise the store’s margin and guarantee a fair price for customers.”
2025 RTIH INNOVATION AWARDS
Electronic shelf labels will be a key focus area at the 2025 RTIH Innovation Awards.
The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.
Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”
He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”
“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations – resulting in more efficiency and profitability in all areas.”
Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November’s gathering.
For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.
Source: Retail tech innovation hub
