Italy’s EA7 Emporio Armani has opened its first-ever Southeast Asia store, opting to make its regional debut in Indonesia’s Jakarta. Located on the ground floor of Grand Indonesia’s West Mall, the EA7 store has two spaces — one for men and another for women.
The luxury brand specializing in technical clothing for swimming, tennis, training and yoga will retail its full sportswear and apparel, as well as accessories and sneakers, all on display in the central area.
Inside, the store boasts modern and innovative interior design. Geometrical shapes with modular and versatile wall bays are washed with white with contrasting black details, making for a bright, bold space and the perfect setting for the high-end sports products.
EA7 Emporio Armani is homing in on Asia with its business strategy. EA7 Emporio Armani is the official supplier of uniforms for the Italian Olympic and Paralympic team for Tokyo 2020, putting its innovative and stylish apparel in the public eye for the duration of the two-week international summer sports event.
EA7 is the sportswear contingent of Emporio Armani. Founded in 1975 by Giorgio Armani, Emporio Armani is the more affordable luxury line under the Giorgio Armani house. Emporio Armani stores are located globally. In Asia-Pacific, Emporio Armani is located in Singapore, India, China, South Korea, Malaysia, Indonesia and Australia, among other markets.