All-Digital Generation, with eyes wide open
There’s Facebook’s Mark Zuckerberg, in his hoodie, earning his first billion by the age of 23. There’s the singer Miley Cyrus, preening for the cameras in a flesh-baring act that recalls a Snapchat sexting session.
But what about “Generation Z,” the generation born after millennials that is emerging as the next big thing for market researchers, cultural observers and trend forecasters?