How web optimization is driving online retail growth

In Q3 of 2015 WBR Digital surveyed 100 retail eCommerce executivesbased in Europe on behalf of Frosmo. Respondents included individualsfrom 30 companies with 200 or fewer employees, 19 companies with201-1000 employees, 25 with 1001-5000 employees and 26 with 5001+employees. All respondents were Heads of eCommerce, Directors ofeCommerce or others of an equal standing. The survey was conductedby appointment over the telephone. The results were compiled andanonymized by WBR Digital and are presented here with analysis andcommentary by Frosmo and WBR Digital.