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  • New ways to engage the customer: what we can learn from China

New ways to engage the customer: what we can learn from China

Thursday, April 9, 2:00-3:00 PM (GMT) – 9.00-10.00 am (New York EDT)

Speaker: Xia Feng, Former Senior Executive @ VF Corporation & Founder of The How Consulting

While Europe and the US are under coronavirus lockdown, Chinese cities are coming back to life. But China’s retail experienced two unprecedented tough months as consumers stayed home during what usually is the busiest time of year for them: Chinese New Year.

Our webinar will discuss the following topics.

  • How did the pandemic affect China’s retail market, online and brick and mortar?
  • How did Chinese consumers change their behavior under quarantine? Will these changes endure?
  • What can we learn from new strategies tested in China by brands and retailers such as Nike during Covid-19?

Webinar Moderator: John Ryan, Retail Journalist & Founder of Newstores.

REGISTER NOW!

Start Time

2:00 pm

Thursday, April 9, 2020

Finish Time

3:00 pm

Thursday, April 9, 2020


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GRA_World
Gra_WorldGRA_World@Gra_World·
15 Jul

🚀 #WEBINARALERT!

“Customer Experience During Civil Unrest”

🎙 Speaker:
Christopher Lacy, Assistant Professor, Fashion Management
👉🏻 Parsons School of Design, New York

REGISTER NOW: https://bit.ly/2C8MPd6

Twitter 1283321900517785600
Gra_WorldGRA_World@Gra_World·
3 Jun

🚀 Thanks to Julie Dugas, Nicholas Giammarco, John Ryan (@newstores) and all the attendees!

More episodes will be coming soon on https://www.gra.world

#grainnovation #gra

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