AI technology is still be in its infancy, but some retailers are already realising its potential online and in-store. From Retail Week
Home rental firm Airbnb is now worth more than the world’s largest
hotel chain, Hilton Worldwide. What can retailers learn from the
phenomenal success of the home rentals website. From Retail Week
There can be no disputing the power of native mobile apps in the retail space, but when it comes to best practice, which brands are excelling and where is more strategic thinking required? From Internet Retailing
Conlumino and Webloyalty recently conducted research into the beliefs and behaviours of the mobile consumer. From Internet Retailing
Digital wallets offer a wealth of opportunities for retailers and drive value for customers, making in-store payments more efficient, convenient and secure. However, they also bring challenges of which retailers need to be aware. From Internet Retailing
Internet Retailing investigates the issues around mobile first, customer first and being adaptive-responsive.
The early promise of beacons for retailers was in their ability to trigger marketing messages to customers, but is their value more in the data collected rather than the offers pushed? From Internet Retailing
Internet Retailing investigates the issuue around marketing to shoppers via their mobile phones
Big data and earned media vie for dominance in the presidential election, and DR can apply similar tactics to help sell products. From ER Magazine
How can marketers effectively harness big data, turn reams of information into useful insights, and then apply it in the business world? From ER Magazine