Loyalty programs, loved by shoppers and reviled by retailers, are the key to protecting and growing a retailer’s customer base. From Retail Leader
Fragmentation in the world of mobile payments leaves an opening for retailer-specific payment apps-but how long will that last? From Retail Leader
How Amazon is getting bigger, faster and more profitable. From Retail Leader
Retailers eager to satisfy shoppers’ growing expectations for home delivery are relying on a range of third-party alternatives. From Retail Leader
Founder Ma Huateng rewards internal competition. It’s “pretty cool when you win something, no matter how small”. From Bloomberg Businessweek
In this report, IBM has taken a snapshot of the current state of the Mobile and Cross-Channel Commerce Dimension, defining the leaders in this facet of retail. IBM has analysed what makes them
successful – and how others can learn from them. IBM has gone on to
look at emerging practices, while our analysis of what app features
correlate most strongly with conversion makes a fascinating read.
A roundup of social, local and mobile marketing activity at retail. From Shopper Marketing
Retailer refines its ‘Samsung Experience Shops,’ further augmenting the in-store experience. From Shopper Marketing
Retailers offering multi-tier store brand programs need to effectively communicate each tier’s unigue positioning. From Store Brand