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About Us


The Global Retail Alliance (GRA) is  makes up world's largest and most representative retail industry network, providing the latest insights and delivering tailor made services that provide the fundamental insights needed to successfully navigate today's increasingly complex business-to-shopper (B2S) environment.

The alliance comprises an interconnected, global network of retailers, brands, agencies, suppliers, manufacturers, design firms, management and consulting businesses, and academic institutions. Our mission is to inform our members of the changes influencing the outlook of retail markets, by educating, advocating, and building connections between members, through insights conducted from studies, conferences and summits, networking events, and recognition awards.

Members are briefed daily with news and informational reports and have access to our global virtual library, dedicated to retail and marketing. We also connect our associates to our international knowledge center to access the most relevant global retail literature, conferences, and events, in collaboration with our partners.

With offices and ambassadors in markets across continents, we are able to advise and provide information to our members on both the local and international level.

Still thinking? Join the one association that offers a service for each and every one of your needs. 

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