Visual Merchandising: basic principles – Joe Baer
COURSE DESCRIPTION
Visual Merchandising is a very important part of the retail design process for any great store experience. Do you want to create your own merchandising strategy? Let’s explore the basic principles of Visual Merchandising and learn its basic rules in order to being able to determine if and when it is right to break them. Find out how to make your store experience unique from your competitors!
LEARNING OUTCOMES
– Basic Visual Merchandising principles
– Merchandising techniques (based on the type of store and the type of products sold)
– How to understand which visual and retail trends are important to create your strategy
– Why do Visual Merchandisers “rock”?
– More tips from Joe
Course Features
- Lectures 0
- Quizzes 0
- Duration 33 hours
- Skill level Beginner
- Language English
- Students 0
- Assessments Yes
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Joe Baer
Joe Baer, Owner of ZenGenius INC, has been working in the industry for over 20 years with some of the top retailer brands, focusing his career in the field of Visual Merchandising. Formerly, he was Visual Merchandising Coordinator at Victoria’s Secret and Visual Merchandising Manager at Chute Gerdeman.