The Future of Commerce: new ways to interact with customers – Gwen Morrison & Jon Stine
They shop from home. They shop from their car. The global crisis has accelerated requirements for transacting in new ways. Technologies that just a few months ago had been less relevant to many consumers are now being embraced in a disrupted retail environment. As shoppers emerge from the current crisis, they’ll adopt new platforms for safety and convenience. What will they demand as the new normal emerges? How will they expect to be served by retailers and what will be the new ways for brands to connect with them?
Gwen Morrison, Co-CEO (Retired), WPP’s The Store
Jon Stine, Lead, Open Voice Network
Webinar Moderator: John Ryan, Retail Journalist & Founder of Newstores
Full content is available to GRA Members only.
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